Behind the Brand: The Women Who Created Jumy Bee

Behind the Brand: The Women Who Created Jumy Bee
How Two Women Turned Ritual Into Revolution


We believe beauty is not about trends — it’s about choice, care, and feeling like yourself in your own skin (and hair).

Jumy Bee was born from that belief — and from the lived experience of two women who were tired of choosing between “results” and “safety,” between expensive salon visits and do-it-yourself overwhelm.

Here’s how it all started.


Built by Women, for Real Women

Behind Jumy Bee are two co-founders with very different backgrounds — one from the beauty tech world, the other a wellness marketer — but one shared frustration:
Haircare felt like a chore. Or worse — a risk.

They asked:

Why do we still have to choose between harsh chemicals and visible results?

They couldn’t find a brand that felt both effective and gentle — so they created one.


The Philosophy Behind the Name

Jumy Bee isn't just a pretty label. The name reflects the two pillars of the brand:

  • “Jumy”: inspired by the Japanese philosophy of precision, ritual, and quiet power

  • “Bee”: a tribute to nature, community, and the role of bees in our ecosystems — and in our formulas

Together, it’s about balance: natural + effective, science + softness, clean + strong.


What They Set Out to Build

  • Formulas you don’t need to fear

  • Treatments that feel like self-care, not stress

  • Results that make you look in the mirror with a little more softness

  • A brand that treats women like grown, intuitive humans — not before/after clichés

They weren’t chasing virality. They were building trust.


Female-Founded, Still Independent

Jumy Bee is still run by a small, all-women team based in the U.S., working with:

  • Independent labs

  • Transparent ingredient suppliers

  • Ethical manufacturing partners

  • A community of real women who test and co-create with us

There’s no corporate machine — just clean formulas, honest marketing, and a commitment to putting care before flash.


Why It Matters

In an industry dominated by noise, we believe clarity is power. We’re here to make haircare:

  • Safer

  • Smarter

  • More beautiful — because it’s real, not perfect

And we’re proud to be part of the growing movement of women in beauty redefining what care really means.


Final Thoughts

Behind every bottle of Jumy Bee is the belief that your haircare routine should feel like it’s for you — not for anyone else’s mirror, camera, or algorithm.

We’re not here to transform you. We’re here to help you come home to your hair — softly, consistently, and without compromise.


Welcome to Jumy Bee. You’re not just a customer — you’re part of the story.
Shop Our Rituals → https://jumybee.com/